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Building your personal SEO: Your résumé


Search engine optimization (SEO) is important for job seekers. One must keep in mind that these SEOs are subject to the candidate’s area of interest. When an employer or recruiter searches for a candidate with certain skills, keywords are often the way in which these candidates are located.

If your résumé does not contain the exact phrase which the employer/recruiter seeks, your CV will not pop up on CV search engines.


Here are details to add which could assist employers/recruiters find your CV;

-Your location

-Languages you speak

-Your job title

– Your target job title

-Previous job titles

-Your industry (e.g. retail, manufacturing, IT, medical etc.)

-Tertiary education (be specific)

-Current employer

-Previous employers

-Licenses relevant to your profession

-Relevant experience software and hardware (name the software; e.g. SAP, Pastel etc.)

-Relevant experience with laws and regulations (e.g. IRFRS, GAAP etc.)

-Experience in internet tools (e.g. LinkedIn etc.)

-Major projects

Honors, awards, and recognition

-Industry, professional, and / or technical names and acronyms (e.g. ITIL, MCSE, MCITP)

Certifications or other proof of professional or industry knowledge

-Clients and/or categories of clients

-Your publications


Always remember to customize your CV according to the job you seek. The first step to securing a job is getting noticed and getting the interview.


Adapted by Laura-Jade Brooks


Joyce, S. P. Build Your Personal SEO: The 25 Best Keywords for You in Your Job Search

 Retrieved from http://www.job-hunt.org/personal-SEO/top-25-job-search-keywords.shtml